It is with great pride and excitement that we launch the new IDG logo and website. It's also an opportunity for us to reveal IDG's two new associates: David Beaudoin and Greg Bruneau. More than dedicated employees, David (our creative director) and Greg (our art director) have demonstrated such initiative and care over the last couple of years, that it is a great pleasure to announce their new titles.
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When we last left off in April, I described phase 2 of our rebranding process: how we redesigned our logo and website. Since then, I have learned many new things in the rebranding process; here are three that stood out.
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A while ago, I stumbled upon an article written by Ethan Marcotte on A List Apart. I only know Ethan’s work on a surface level, but what I’ve learned about him is truly fascinating. Not only is he an amazing front-end developer but every article I’ve read by or about him challenges the way I, as a developer, view my work on the web. I was particularly impressed with the concept Ethan tackles in a recent article: Responsive Web Design.
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This blog is the second of a four part series about how the Branding Specialists rebranded themselves at IDG Communications.
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When most people are browsing through the shelves of their local wine store trying to find that perfect bottle of red or white for the evening, they normally have certain criteria in mind to guide their choice. Amongst other things, they consider the country… the year… the grape… the house… and of course, the price.
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